Lead distribution for education
Filter out the incentivised sign-ups before they reach a school, and monetise the traffic that does not qualify.
Volume is not the constraint
Education traffic is cheap and plentiful, which is exactly the difficulty.
Incentivised sign-ups
Traffic rewarded for filling the form converts at nothing, and looks identical to real intent on arrival.
Narrow buyer criteria
Education level, programme interest and location all gate acceptance, and schools enforce them strictly.
Non-qualifying traffic wasted
Most visitors do not match any school on the panel, and are simply discarded.
Schools in the order that pays
Buyers are ordered by priority and price, with programme and location filters applied first — so the school that receives a lead is one that actually enrols that student.
- Programme, level and location filters per school
- Priority ordering inside the matching set
- Caps that respect each admissions team’s capacity
The traffic no school wants still earns
A visitor who matches no school can be shown an offer wall instead of a dead end, so seasonal traffic that would otherwise be discarded contributes something.
Quality first, then volume
Screening before delivery
Fraud scoring and validation run before a school sees the lead.
Per-school criteria
Programme, level and location gate each buyer independently.
Offer walls
Non-qualifying visitors see relevant offers instead of a dead end.
Source-level acceptance
See which traffic partner produces leads schools actually take.
Frequently asked questions
See it running on your education flow
Bring a live campaign and a school, and we will route real traffic through it on the call.